What is an Open Listing?
An open listing is when a seller of a property allows multiple real estate companies to promote, market, and sell their property. The seller will commonly not allow a sign to be placed on the property and won’t request the real estate company’s help in the event a potential buyer is found and negotiations begin to proceed. There is a multitude of reasons why sellers sign open listing agreements, which in addition to being an agent’s least favorite listing type, allows the following:
- The seller can sell the property themselves without paying a commission;
- The seller can hire other agents to sell the property; and
- Commonly, the seller does not allow the agent to put a sign in the property or to post the property details online (MLS).