What Does a Hotel Consultant Do?
A hotel consultant is hired for one of two purposes; to provide professional advice to investors or individuals looking to enter the hospitality industry, or to evaluate and improve upon a hotel or resort already in operation. Hotel consultants are experienced in assessing a hotel’s business model and identifying the strengths and weaknesses of the overall structure. This allows them to devise a plan that will enable the hotel to benefit further from their current system, or to design new systems altogether, to increase productivity, customer satisfaction, and profitability. The hospitality industry is a competitive one, and a good hotel consultant will help them create new opportunities to gain customers and instill loyalty in returning guests, assess problem areas and implement solutions, and even help guide and train staff members to ensure quality customer service.
Primary Roles
- Acquisition and disposition due diligence
- Financial evaluation and impact
- Planning, market analysis, and feasibility
- Operations and Internal Review
- Pre-opening and post-opening technical support
- Restructuring and repositioning
- Entrance and exit strategy planning and implementation
How Much Does a Hotel Consultant Make?
Salaries within the field of the hotel (or hospitality) consulting vary greatly depending on location and years of experience. Some consultants can make $115k while others can earn a salary of less than $20k. Generally, the average pay is between $35k and $75k.