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Insurance Referral Agreement

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Updated December 03, 2024

An insurance referral agreement is between a company that sells insurance and an affiliate that produces clients for a fee. Referrals are commonly made through online marketing where users are tracked via cookies and custom links. Affiliates are paid based on leads and conversions.

Time Period—A standard agreement commonly allows the affiliate to collect a fee for any user referred to the insurance company within 30 days of initially landing on the company’s website.